We’re so excited to unveil this project that has been several months in the making! Kelly approached us this past summer looking to re-brand her senior photography business. She wanted a look that was high-end and hip…something trendy yet still timeless enough to serve as a solid visual identity for years to come. After creating her logo, watermark, and various alternative branding marks, we then moved on to to developing a stylish new ProPhoto website. PLUS, we crafted a full suite of marketing materials including: letterhead, business cards, gift certificates, Instagram and Facebook graphics, thank you cards, t-shirts, and ad designs. Check it out below!
On a sidenote, we just wanted to brag on Kelly for a bit since I feel like she is a terrific example of how a brand is so much more than just a visual identity. It’s also the experience you give your clients, and it’s clear that Kelly and her team go above and beyond in that area. During my months of familiarizing ourselves with her business, we’ve admired how Kelly doesn’t just have clients, she has a community, which is especially evident on social media. Her community of clients-turned-friends not only gush about their beautiful images, but more specifically about the EXPERIENCE they received, which we think is a wonderful testament to Kelly’s success and how she strives to run her business as explained in the heartfelt words on her website.
Interview with Kelly
Please tell us a little about yourself and your business. I’m a boutique high school senior photographer who enjoys capturing the images of bright, talented, accomplished young women.
What do you think of your new design? I cried the first time I typed in www.kellyannestyle.com and my new website popped onto the screen. It is absolutely stunning. Everyone who has seen the site calls it brilliant, memorable and inspirational.
Please describe your experience working with Tiffany. Redesigning my website was a difficult process that I could have never completed on my own. Tiffany has an artistic eye, as well as an organized, disciplined work ethic. She is quick to respond, kept me on track throughout the entire process and was patient with me while I determined my company’s message.
What are your future plans for Kelly Anne Style? I love adventure and visiting new places. My dream is to photograph seniors at cool destinations all over the world. I would love to be able to offer destination shoots to KAS clients. Times Square, Disney World, Fiji, and especially Paris. The idea of a new reality show ‘Shooting Seniors’ has been thrown around too.