This was a really fun project. It started with a brand refresh that included a new logo design, curated mood board and color scheme. Lucketts is a longtime family-run business, and they had some branding elements that had been in place for many years and had become recognizable in their market. Our goal was to blend the traditional with the new modern, fresh direction they have grown their business.
Next on our agenda was to create a custom ProPhoto web design. A dynamic grid layout on the home page was implemented, along with a strong focus on typography, and magazine-inspired page layouts. We especially love how the Fashion page turned out! View the site live online at http://luckettseniors.com.